Increase your book’s visibility and value in front of thousands of industry decision makers through print advertisements and the Emerging Voices microsite. With the Retail Market Gateway Plus package, you will reach a mass audience through various marketing outlets of Baker & Taylor and ForeWord Magazine, some of the most respected and notable companies in the book industry. The subscribed recipients of these materials and microsite visitors are searching for reliable information on the next book to read, title to review, or book to stock.
Retail Market Gateway Plus includes:
- Forecast Catalog - Baker & Taylor’s most extensive publication, Forecast, is a monthly magazine promoting new and forthcoming books. Your title information will be featured on a separate catalog-style ad mailed with Forecast Magazine along with a select group of Author Solutions (AuthorHouse's parent company) authors prominently placed in front of 45,000 librarians.
- Emerging Voices Microsite - A trusted source for thousands of book-buying decision makers to discover new titles, Baker & Taylor has created the Emerging Voices microsite where your book will be available for purchase for three months. Plus, your title will be displayed on the front page of the microsite as one of 16 authors featured for two weeks. Baker & Taylor will also send out an email to their database library, and education subscribers. Go to Emerging Voices >
- ForeWord Magazine (1 out of 10 slots) - One of the most reputable publications in the industry, ForeWord is a bimonthly magazine with a readership of more than 30,000 librarians and booksellers – including 1,100 American Bookseller Association members – all of whom make buying decisions and reader recommendations that affect the reading habits of millions of patrons and consumers. It is carried in all Books-A-Million bookstores, select Barnes & Noble stores, and independent bookstores across the country. Founded in 1998, it is still the only magazine showcasing critical reviews and title trends exclusively from the expanding independent publishing market.
- Single-Slot Banner Ad (1 out of 4 slots) - on Baker & Taylor's TS360 web-based ordering platform on display for two weeks. Title Source 360 is a dynamic web-based ordering platform that allows librarians to purchase print and digital titles. Users are 18,000 public institutions and 4,800 schools.
Click on the following samples to see a closer view:
Forecast Catalog ad sample
Emerging Voices Microsite sample
What You Need to Know
About Baker & Taylor
From 1828 to today, Baker & Taylor has been committed to being an industry leader, maintaining one of the largest in-stock inventories of books in the U.S. for more than 36,000 customers in more than 120 countries.
FAQ: What is a “microsite”?
A microsite is an Internet Web design term referring to an individual Web page or cluster of pages functioning as an auxiliary supplement to a primary website, which in this case is Baker & Taylor’s home website.