The FRANCHISE Way
by
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Basil Plews was a successful business man in his own right long before he had ever heard of the word `franchise`. Having sold one successful business, he was on the lookout for another that he and his son could run together. Tim, of course, would be the one at the `coal face`, running it on a day to day basis with Basil in the role of guide and strategist, and so he took a long hard look at the possibility of buying into a franchise. Bringing all the skills to bear that had made him successful in business, he evaluated a range of possibilities before settling on one that was to bring him the prestigious award of Franchisee of the Year from Driver Hire Group Services Ltd itself the recipient of the award of Franchisor of the Year from the British Franchise Association in 2006. And in this book he has distilled the knowledge gained into the ultimate guide for those seeking to buy into a franchise.
Step by step, Basil takes you through the process of finding, choosing and running your successful franchise, setting you on the high road to success.
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About the Book
Basil Plews had been a successful businessman in his own right long before he heard the 'Franchise.'
Searching for a business he and his son could run together, he studied the franchise market.
And in this book he distills the knowledge he gained and presents for you.
About the Author
You only have to hear Basil Plews speak on business for a minute or so to realise that you want to hear more. That's because he naturally draws on his vast experience in an engaging way that not only introduce lots of useful ideas but is also stimulating and inspiring.
Basil's early life in business is a source of some fascinating stories that also throw light on how he became an expert at business recovery. For many years Basil was sought after by a number of banks to run rescue projects for companies.
Then, just a few years ago, Basil set up in business with his son as a franchisee in a business that showed significant potential for revenue generation and wealth creation.