Marketing for Greater Profits
A Practical Guide for Results-Oriented Entrepreneurs and Sales Professionals Who Understand That Time is Money
by
Book Details
About the Book
The independent study guide is a comprehensive, yet quick study guide for entrepreneurs and sales professionals who want to refine their marketing strategies. The book also helps its user personalize their own marketing cycle with tips and activities designed to build a heightened awareness about how to effectively market their company’s goods and services. By investing in this workbook, the reader will sharpen their strategies in how to . . .
About the Author
Gail Birks Askins is the owner of CMA Enterprise Incorporated, an organization development consulting and strategic management firm in Miami, Florida. She has been featured in numerous South Florida Circulars for her consulting and business concepts as well as her contributions to the business and civic community where she has received many accolades. Ms. Birks Askins serves on several community boards in South Florida and is a director on the board of a local bank in the region. Ms. Birks Askins holds a bachelor's degree in economics and finance from Tennessee State University in Nashville, Tennessee. She is a 1999 graduate of the Executive MBA Program at Florida International University and has completed post-graduate work in the area of industrial psychology and personnel staffing and administration. Ms. Birks Askins is a certified mediator and arbitrator for the Florida State Supreme Court. Her other educational credits include, but are not limited to, the following: certified total quality management training, certified self-directed workgroup training, advanced sales training and management credit training.