The Silicon Wizards

by Robert L. Skidmore


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Softcover
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$13.50
Softcover
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Book Details

Language : English
Publication Date : 2/6/2002

Format : Softcover
Dimensions : 6x9
Page Count : 528
ISBN : 9780759685086

About the Book

This is the story of a revolutionary device that changed the world. We follow its development along three lines:

A young Harvard sophomore, Charles Swift, and his high school mate, James Clapper, learn that a small company in New Mexico has built a desktop computer, the Taurus. Bored with Harvard and fearing that the Taurus might start a technological revolution without him, Charles phones the Taurus’s inventor and offers to provide software for the new machine. After a successful demonstration, Charles and Clapper form their own company, Digital Software. Clapper moves to Albuquerque, but Charles’ parents insist that he remain at Harvard. After a year, Charles abandons Harvard and devotes himself to Digital Software, which he eventually moves to Seattle. Digital Software shares in the explosive growth of the new industry. Charles successfully navigates a turning point when he licenses an operating system to IBM. Eventually, Digital Software makes Charles the richest man in the world. This in turn attracts the attention of the antitrust busters of the Department of Justice.

Two California college dropouts, Stanley Pitts and Harold Dumbroski, start a business in the Pitts family garage. Stanley, an arrogant aesthete, decides to market Harold’s inventions. Harold, a self-educated engineering genius, designs his own computers. They name their company Astron and their computers Astron 1 and Astron 2. Stanley sells Astron 1 to a local computer chain. After considerable difficulty, Stanley and Harold meet a venture capitalist named Stuart Miller who joins with the two young men to form a corporation, Astron Computers. They move to a new building, hire employees, acquire advertising support and market Harold’s Astron 2. Miller insists that they hire a professional manager, Willard Temple. Stanley and Temple clash as Stanley interferes in Astron’s internal operations. Despite the disharmony, Astron undergoes phenomenal growth reaching the Five Hundred Company List in three short years. When Astron goes public, Stanley and Harold each become millionaires 250 times over. The charismatic Stanley becomes Astron’s symbolic leader. Harold, interested in only engineering, drops to the wayside, but Stanley spearheads the development of a new computer, the Asteroid. The Board fires Temple and hires Lawrence Starkey. Internal problems fomented by Stanley plague the company. IBM’s Personal Computer diminishes their market share, and the Astron Board in desperation bars Stanley from the premises. Stanley starts Again Corporation and builds Starlight. Astron hires then fires a company saver and invites Stanley back.

David Howard, an ex Cornell running back, joins IBM. Ernie Hendricks, the Chief of the General Products Division, takes David on as his protege. David, an IBM lone duck, IBM slang for a duck who refuses to fly in formation, fails to adapt to adapt to the regimented IBM culture. Ernie sends David to the IBM Research facility in Boca Raton to research a proposal for assembling a microcomputer using components manufactured by others. This flies into the face of IBM’s policy of making whatever it needs for its products. David succeeds, and the Management Committee reluctantly authorizes the Personal Computer, the PC project. David negotiates with Digital Software for an operating system. Ernie recalls David to Armonk to create a PC Sales group; reluctant to leave Boca Raton, David marries Terry Mitchel, then accedes to his mentor’s request. The PC overcomes a lukewarm reception and experiences phenomenal sales. Ernie sends David to Oshkosh to obtain production experience while managing an IBM mainframe plant. David returns to Armonk to take over the General Products Division. Ernie becomes IBM CEO and selects David as his Associate CEO. They face an overwhelming problem. IBM’s bureaucracy has stunted the company, and they face severe market loss because of inflexible policies. Ernie tasks David with restructuring the company, eliminating many layers of supervision and downsizing drastically. David turns to Charles and Digital Software for support.

In twenty years, the personal computer transforms itself from a hobbyist toy into a vital machine whose reach extends deep into the lives of mankind worldwide. During its evolution, it creates dominating new industries and incredible wealth for countless citizens.

A changed world will never be the same.


About the Author

A graduate of West Virginia University and a teaching assistant at the University of Wisconsin where he worked on his doctorate in American History, Robert L. Skidmore spent thirty-five years in the Foreign Service of the United States government. Now long retired, he devotes himself to two lifelong passions; historical research and writing, both of which allow him to play with his computers.