Connect the Dots
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“This is just the kind of informative, well-written book that will encourage young entrepreneurs to take the plunge. We welcome the publication of Connect the Dots.” - Abdul Baset Al Janahi, CEO, Mohammed Bin Rashid Establishment for SME Development “It is a pleasure to read a business book that draws from real life. Connect the Dots will motivate all entrepreneurs. Good luck, John.” - Yousuf Badri, Chairman & Managing Director, EROS Group “This is just the kind of information all small and medium entrepreneurs need - to help them sustain and grow in a hyper competitive world. Excellent guide!” - Mike Byrne, Editor, SME Advisor, Middle East “John Lincoln’s articles are very popular and generate tremendous feedback. We are thrilled he’s had the time to publish a full book. Very relevant and interesting for all entrepreneurs.” - Shantanu A P, Publisher and CEO, Intelligent SME “I wish I had read CTD before my first business failed. Powerful. Honest. Insightful. A must for any entrepreneur or business leader.” - Christina Ioannidis, serial-entrepreneur, international speaker and author of Your Loss: How to Win Back your Female Talent “Great to find a business book that recognizes the value of HR. I read the chapters on people management with interest. Follow the guidelines and you will always have a happy team.” - Barbara Van Pay, Founder-MD, Sm@rtHR
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About the Book
Connect the Dots Connect the Dots is a take-everywhere-you-go playbook for small and medium business-owners and would-be entrepreneurs. The author uses his 30-plus years of practical experience as a corporate executive – and failed businessman! – to create a handy, practical guide that helps business owners and would-be entrepreneurs avoid the many pitfalls and bridge the numerous chasms. The ultimate read for 21st century entrepreneurs. This book is for you. Urging you to connect the dots between your business, customers and the bottom line and staying with you while you draw that line with a firm hand. Do let me know how it goes at johnlincoln@outlook.com Happy entrepreneuring! John Lincoln Author Dubai and San Francisco
About the Author
John Lincoln With more than 30 years of senior level management experience in start-ups, telecom giants and technology companies across the globe, John Lincoln has experienced success and failures from boom to bust. Currently, he is the Vice President – Enterprise Marketing for du in the UAE and has representative responsibility to deliver the B2B (enterprise- large corporate and SMEs) revenue and profitability for this telecommunications company that has changed the face of public telecommunications in one of the world’s fastest growing regions. John has witnessed the early days of telecommunications when a few kb/sec was deemed as high speed access. John foresaw the huge potential of the telecommunications industry as early as the 1990s, and therefore decided to pursue a Master of Science degree in Telecommunications from Golden Gate University, San Francisco, after completing his MBA from the same institution. A transplanted American who has worked in countries such as Japan, India, the UK, Malaysia, Thailand and Brazil, apart from the US, John has a truly global perspective. He has held senior management positions in global companies such as Vodafone, Japan Telecom, Bharti Airtel and AT & T and has had the privilege of hiring and managing large multicultural teams and working in different and very challenging market conditions. Through it all, John has grown and learnt from his – and other people’s – successes and failures. He started and ran small businesses, risking a lot of his capital and working round-the-clock. But the businesses failed, because he “didn’t know what he knows now”. That led to him embarking on a corporate career, which he now cherishes. A keen and widely read blogger (http://www.johnlincoln.biz), John turns his work and life experiences into easy-to-read and easy-to-adapt essays and guidelines. He is also a regular contributor to the SME Advisor, Middle East, Kipp Report and the Intelligent SME, three publications read widely by the multicultural business community in the region. John lives between beautiful San Francisco (where his family resides) and never-sleeping Dubai and travels across the world. He once used to fly single engine planes for fun, but now settles for voracious reading of business books, attempting to bridge the culture gap at a personal level and getting up to date with the latest technology and business ideas.