The Barrows Popularity Factor explains how businesses of
all kinds can now measure the effectiveness of their advertising with an
easy-to-use mathematical formula called “The Barrows Popularity Factor.”
The formula actually lets you quantify the
relationship between your advertising and sales. Advertisers can use it to test
and compare advertising copy and media, better, faster and less expensively
than any other method.
It can give you more of the information you need to
help you fine-tune your marketing to help you increase your sales, increase
your profits and decrease your risk! You can read the whole booklet in about an
hour, and all the math can be done in moments, by one person with just a simple
calculator. Anyone who spends any money on any advertising anywhere should read
this booklet immediately.