Trademarks – A Guide for Registering, Opposing and Appealing a Mark
Second edition
by
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Improper use of trademarks may result in loss of trademark rights granted by federal registration of the mark. Prior to registration of a mark, the owner should use the notation TM after the product, for example Ryan Blankets™, or the symbol SM after a service, for example Pet Grooming ?. After the mark is federally registered, the owner should mark the product with the ® symbol, for example Coca-Cola®, or otherwise indicate that the mark is federally registered, for example, insert the following after the name of the goods or service “Fed. Reg. TM, ”.
Use of the word trademark as a substitute for the goods or service they identify may result in loss of trademark rights. To preclude such loss, the goods or services that the trademark identifies must be entered, immediately after the trademark. For example, if the trademark Acro identifies a brand of soccer shoes, the phrase “Acro® shoes” must be used when the Acro® mark is used to avoid the Acro® mark from becoming generic and synonymous with soccer shoes. Several registered trademark products, for example “aspirin”, “cellophane”, etc., have lost their trademark rights as the trademark has become generic and is now associated with the class of the trademarked product, in this case with an analgesic and transparent tape, respectively.
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About the Book
Trademarks – A Guide for Registering, Opposing and Appealing a Mark is the second edition to Trademarks – A Guide to Filing and Prosecuting a Mark. This book is a comprehensive guide with detailed instructions on filing a trademark, domain names and appealing and prosecuting a trademark application at the U.S. PTO. The book uses simple language, is easy to understand with sample responses, appeals and specimens filed at the U.S.PTO. The book also includes information on filing an international trademark application with the World Intellectual Property Organisation.
About the Author
Ash Tankha
of Counsel, Lipton, Weinberger & Husick is a US Trademark and Patent Attorney engaged in providing intellectual property services. He has a Certificate in General Education from
Lynn Bout
is IP attorney and registered advocate at the Karnataka (