Essential PW Online Package
$3,599
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Advertising your book in Publishers Weekly is a great way to get your book in front of the entire book publishing industry. Through the Essential PW Online Package, you can promote your book to the nearly 100,000 people who receive information online through Publishers Weekly online services, which includes book buyers, librarians, literary agents, movie executives, and other influential people in the book publishing industry.
With the Essential PW Online Package, you will combine your resources with other authors to promote your book in front of all the right people. The Essential PW Online Package includes:
- Single Book E-mail Campaign - A personalized e-mail marketing campaign that will promote your book to as many as 200,000 e-mail recipients who are interested in hearing about available books
- Web site Impressions - 2,500 Impressions on PublishersWeekly.com (leaderboard)
- Boombox ad - appear in the PW Daily eNewsletter
Here's how the process works:
- After completing payment, you will be contacted by AuthorHouse Author Marketing Services and asked to complete the AuthorHouse Publishers Weekly Marketing Program Order Form.
- A professional creative team will write and design a customized online ad and e-mail for your package and send them to you for final approval.
- Once approved, your online banner ad will be queued for the next available slot on the Publishers Weekly Web page or eNewsletter.
- Three to four weeks after your e-mail campaign has been distributed, you will receive a report that details:
- The number of e-mails that were opened
- The number of people who clicked on the link in your e-mail
- You will also receive a report that highlights online advertising activity
Have additional questions? Contact a Marketing Consultant today to find out more about the buzz surrounding this exclusive program.