Advertising your book in Publishers Weekly is a great way to get it in front of the entire book publishing industry. Through the PW Core Package, you can promote your book to the 30,000 paid Publishers Weekly subscribers, which includes book buyers, librarians, literary agents, movie executives, and other influential people in the book publishing industry. The package also allows you to reach nearly 100,000 people who receive information online through Publishers Weekly online services.

With the PW Core Package, you will combine your resources with other authors to promote your book in front of all the right people. The PW Core Package includes:

  • Single Print Ad in Publishers Weekly Magazine - A customized print ad written and designed by a professional creative team who will present your book in a way to catch the reader's attention
  • Web site Impressions - 25,000 Impressions on PublishersWeekly.com
  • Online Ad - Leaderboard OR Boombox Ad to appear in the PW Daily eNewsletter

Here's how the process works:

  • After completing payment, you will be contacted by AuthorHouse Author Marketing Services and asked to complete the AuthorHouse Publishers Weekly Marketing Program Order Form.
  • In the form, you will select the Online Ad Position of your choice in PW Daily. 
  • A professional creative team will write and design print and online advertisements for your package and send them to you for final approval.
  • As a part of a money-saving co-op print ad campaign, your message will be included with seven other authors.
  • Once approved, your print ad will appear in the next open issue of Publishers Weekly. Your online banner ad will be queued for the next available slot on the Web page or eNewsletter.
  • You will receive a pdf of the ad as it appears in the magazine as well as a report that highlights online advertising activity.

Have additional questions? Contact a Marketing Consultant today to find out more about the buzz surrounding this exclusive program. 

Note: For the PW Core Package, we will schedule the Print Ad once all author co-op ads have been finalized. Print and online ads may launch on different dates.