With more than $150 billion of consumer products sold in the U.S. through infomercials, chances are good that you or someone you know has ordered an item sold on television1. Now it’s your turn to reach more than one million viewers by advertising your book on TV.
We’ve created a unique program called Undiscovered Voices to advertise your book. Unlike some of the more brash infomercials you might have seen on TV, Undiscovered Voices engages and invites viewers to watch interviews and book videos to uncover new books and authors they’ll enjoy. We’ll create a custom 60- to 90-second author interview video about your title to featured in the Undiscovered Voices infomercial, which will broadcast across the United States in five geographically diverse cites. This is your opportunity to broaden your reach by advertising in a medium that Americans have come to know and love – TV.
Sample of Undiscovered Voices Infomercial
What you get:
- Author Interview Video: We’ll create a 60- to 90-second author interview video to advertise your book, including the following:
- Filmed at a location of your choosing (within the United States and Canada)
- Distribution of your book video to well-known sites such as YouTube, Metacafe, Dailymotion and Blip.tv.
- Infomercial Spot: Your title, book cover and author interview video will be one of 10 titles featured in a 30-minute infomercial.
- Wide U.S. Distribution Totaling 1 Million Views: Over a six-week period, your infomercial will air 30 times during a mix of overnight, early morning and weekend time spots. It will air on local network affiliates and independent stations, reaching a total of 1 million views² across five geographically diverse cities such as: Indianapolis, Ind.; Charlotte, N.C.; Denver, Colo.; San Antonio, Texas; and Fort Myers/Naples, Fla.*
- Report of Air Time: After your campaign is complete, we’ll send you a report on where your infomercial aired and at what time.
- DVD of Your Infomercial: You’ll receive a DVD of the final cut for you to use on your future marketing pushes, such as to post on your website, social media sites, or play at your next speaking engagement or book signing.
- Sales Opportunity: Viewers can call a toll-free number to order your book and save 15% during the infomercial air time.
Please note: the Undiscovered Voices infomercial has limited spots available, which will be filled on a first come, first served basis.
More about your author interview:
Video shoots must be scheduled at least 15 business days in advance. If you intend to be filmed in a public place, you must be able to secure a release for the location before video can be recorded there.
Revisions: You will be able to make one round of revisions to your video at no additional cost. Any additional rounds of revisions will cost $500. Acceptable changes include:
- Simple text changes (adding or removing words)
- Changes in font size
- Corrections or additions to book and author information
- Changes to audio levels
- Image changes (if you provided your own or you feel an image is offensive)
You will own all the rights to your book video and will be provided with the final video file to share with readers, friends, and family and include in your marketing materials.
Author Interview Video Sample
What You Need to Know
With an estimated reach of more than one million views, our Infomercial service can be your answer to boost your marketing efforts and access to a new audience. If you already have an Author Video or Premium Book Video created by AuthorHouse, you can purchase an Undiscovered Voices Infomercial. Please review Infomercial FAQs or contact your Marketing Consultant at 888.519.5121 for more information.
AuthorHouse reserves the right to pass on any controversial content.
*Markets are subject to change based on station availability.
Resources: (1) Wikipedia.com (2) Estimated views based on most recent Nielsen data