You’ve written your book, but how are book buyers going to know about it? Your book deserves a powerful package of promotional tools that can get media interested. When the media covers or talks about your book or interviews you, the book buying public will read and hear about it!
Harness the power of the press to promote your book nationally. The industry leaders at AuthorHouse have put together a fully-integrated publicity campaign that includes a sophisticated blend of promotional services designed to boost your book’s profile and awareness in a series of carefully managed stages. With 25 years experience and hundreds of book publicity campaigns completed, our book publicity team approaches a wide array of media outlets to get the maximum exposure possible books and authors. During your 12-week campaign, your Personal Publicist lays the groundwork for media coverage throughout the country.
How the Premium National Campaign Works:
- You are assigned a Personal Publicist who creates press materials including a book release, which highlights your book with a newsworthy angle and an interview release designed to secure radio and TV interviews. View a sample book release.
- Utilizing an industry-leading database and a vast network of personal contacts developed over years, your Personal Publicist pitches and distributes press releases to targeted newspaper, magazine, radio, television and Internet outlets across the United States and Canada.
- Your Personal Publicist personally pitches, via phone or e-mail, selected “high priority” media outlets that should have interest in your book. Then, your publicist follows up with each producer, editor, writer, etc. to encourage coverage of you and your book.
- Your press releases are sent to media outlets expressing interest, and also sent directly to a select group of at least 3,500 outlets covering topics related to your book, with prompt follow-up by your Personal Publicist.
- Your Personal Publicist will be supplied with 50 copies of your book, at no charge to you, for use in your national campaign. All postage expenses are also included in the fee for the campaign.
- Throughout the 12-week campaign, you will receive weekly written updates reporting the types of media contacted, a list of media interested in you and your book, and pitching plans for the following week.
What You Need to Know
Gaining media attention is an essential part of any successful book marketing plan, and the Premium National Campaign is a great way to promote your title to a broad audience. This service is ideal for nonfiction or fiction titles with the potential for broad appeal on a national level. The investment for this service is $11,999. To learn more or to order this service, contact your marketing consultant at 888-519-5121.