Event Marketing

Trade shows, book signings, and other author events are a fun way to promote your book. Enjoy these helpful articles as you plan the event element of your marketing campaign.

Choosing the Right Events

With the myriad of writing and book events throughout the country, it is crucial to choose the right event for your market.

Planning, Promoting, and Conducting a Worthwhile Book Signing

As your book’s publicist, your first goal is to make sure that people know about your book and are encouraged to buy it. Book signings are an excellent way to accomplish both goals.

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About AuthorHouse: AuthorHouse, an Author Solutions brand and book publishing company, is the leading provider of self publishing and book marketing services for authors around the globe. Committed to providing the highest level of customer service in book publishing, AuthorHouse assigns each author a personal publishing consultant, who provides guidance throughout the self publishing process. AuthorHouse also provides a broad array of tools and services to allow authors to make their own self publishing decisions. Headquartered in Bloomington, Ind., AuthorHouse has released more than 60,000 titles since its inception in 1997.

Our friendly self publishing professionals are always available to help you reach your self publishing goals. For more information about AuthorHouse, or to begin publishing your book today, call 888.519.5121.